B2A get the full picture from Practice Plan...

Practice Plan, the UK’s leader in practice-branded dental membership plans is supporting dental charity Bridge2Aid in a novel way, by sponsoring its Creative Director, Les Jones to travel to Tanzania to photograph the work carried out by the charity.

Les, a qualified professional photographer, will be travelling to Tanzania on 7th May with a team from Chipping Manor Dental Practice (who will be carrying out renovation work) to capture the project, along with images of the citizens of Bukumbi, staff, dentists, the buildings and every day life for the people who live there.

The photographs will be used in B2A’s marketing material, website and used to promote the charity more effectively in the future. The official reveal of the images will appear in Practice Plan’s next issue of the Business of Dentistry magazine, of which Les is the Editor.

Les is confident that the photography will help boost B2A’s profile, “B2A is a fantastic charity and, hopefully, with the right photography I can help to raise awareness of the challenges that B2A are trying to overcome, and also much of the success that’s already being delivered in Tanzania.”

Mark Topley, B2A’s CEO, is also looking forward to the results, “We’re delighted that Les is able to join us in Tanzania and hugely grateful to Practice Plan for their continued support of our work. We all know that photographs can provide a powerful and emotive insight into the work of Charities like B2A and we’re excited at the prospect that through Les’s photography, more people might be inspired to support us.”

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