Churchill Way Dental Practice

Mark Hill – Principal Dentist

 

 

Why did they need our marketing support?

 

Mark Hill has always provided “top-notch” dentistry, keeping up with all the latest techniques and services, and decided it was time for his literature to have a boost to keep up with the developments. After investing thousands of pounds with marketing agencies, Mark couldn’t get it the way he wanted so when he found out that we were offering a marketing service he asked for an appointment to see what we could do.

 

What did practiceplan do to help?

 

We visited the practice, listened to what Mark needed and understood what he wanted to achieve. Mark wanted to keep his existing logo but it needed a face-lift to brighten it up. This was followed by giving “face-lifts” to all of his promotional literature and stationery with the new style and we also created a bespoke welcome pack for new patients.

 

Was it successful?

 

We had achieved everything Mark had hoped for and he was very pleased with the outcome.

 

“With regards to marketing support – Gemma Jones visited the practice and took our brief.  We had some bad experiences with printers and advertising companies not actually listening to what we wanted and the image we wanted to create – practiceplan was different. Within a month, Gemma came back with a total plan – everything from a new colour scheme to a welcome pack, a newsletter and a practice leaflet and a new dental menu for our patients to choose their options. The level of support was superb…the results have been excellent. Throughout it, Gemma was our one port of call – it’s really nice to have one person to contact – any problems and you’re straight through.”