What’s Your Vision For The Year Ahead?

Whenever I visit dental practices, I’m always surprised by the fact that so few have a clearly defined picture of where they would like to be in the future; which, of course, means that it’s…

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Accidentally ‘not bad’ at this design lark!

The year was 1988, Bros were number 1 and I was a 15 year old schoolboy being asked what I wanted to do for a career. Our careers officer was called Mr Simms. All I…

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How to Market Your Dental Practice

Practice Marketing Coordinator, Becky Lawrence, shares her experience of heading over to Solihull to hear Les Jones impart his wise words of marketing wisdom!

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Practice Plan Supports Concerns Over Recent GDC Advertisement.

Following the recent publication of a full-page advertisement in The Telegraph newspaper on 4th July which appears to encourage patients to bypass local resolution in favour of engaging with the dental complaints service (DCS), Practice…

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Calling all Practice Management Teams!

The Bolton Practice Management Conference is only a couple of weeks away and the preparations are well underway.  The speakers are lined up and ready to go and the topics are already getting people talking.…

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The Price Is Right!

The importance of positioning your prices correctly (as well as making sure you’re meeting GDC standards) – a handy tip from Regional Support Manager, Emma Sillars. Last year, a new series of GDC standards were…

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Are You Taking New Patients? by Kevin Rose

Kevin Rose explains the importance of preparing your staff to answer the inevitable ‘Are you taking new patients?’ question and how your response to this could affect the amount of patients coming to your practice.

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If Everything’s Going Great… Change NOW!

Practice Plan Marketing Director Les Jones explains why it’s best to invest in change when your practice is doing well, and how by doing so, it can build on your positive state. There’s no such…

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Building A Solid Foundation – What’s Your Strategy?

Nigel Jones, Sales Director at Practice Plan, discusses the shift in practice value and long-term business planning and how you can ensure you are on the right track.

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There’s Never Been a Better Time to Offer Patient Finance!

Les Jones, Marketing Director at Practice Plan, explains why patient finance has vast potential in these difficult financial times. Which of these two questions is the most relevant to you when buying a house? Is…

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It’s Marketing Time… And This Time It’s Personal!

Les Jones, Marketing Director at Practice Plan, takes a moment to explain why a personal touch can go a long way when it comes to marketing your practice. When a friend asks if you could…

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Transparency Equals Trust

Les Jones, Marketing Director at Practice Plan, explains why it’s every dentist’s responsibility to make sure patients are well-informed. I recently stopped off at a well-known tyre chain to get my car tyres checked. On the…

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How To Recruit More Patients Onto Plans – Part Two

In the second of two blog posts covering recruiting more patients onto your plan, Former Technical Director at Practice Plan, Graham Penfold, looks at using incentives, marketing and training. To incentivise your staff towards recruiting…

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How To Recruit More Patients Onto Plans – Part One

In the first of two blogs, Former Technical Director at Practice Plan, Graham Penfold, focuses upon getting started and effective communication. Dentists often comment that they would like to recruit more patients onto their practice…

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The Importance Of Communication – Do You Have A Learn And Act Culture?

Les Jones, Marketing Director at Practice Plan, takes a moment to explain why having a ‘learn and act culture’ is so vital within the dental practice. Not so long ago I met a business colleague…

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Marketing – Don’t Lose The Plot!

Former Technical Director at Practice Plan, Graham Penfold explains why a firm hand is required when marketing your dental practice. As tough economic conditions persist, an increasing number of practices are expanding their marketing operation,…

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Recruitment and Retention – Short Notice Requires Swift Action!

Former Technical Director at Practice Plan, Graham Penfold shares some ideas on how dental practices can remain on their toes to ensure that appointment books remain full and revenue streams strong. There are many things…

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Marketing – New Patient Sale: Now On!

Les Jones, Editor of BoD Magazine and the Marketing Director at Practice Plan, talks about marketing your practice. For most dentists, it seems the ‘need to market my practice’ penny has finally dropped. Dentistry is…

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