An interview with your Dental Business Theatre host…Les Jones!

Practice Plan are back at the British Dental Conference and Dentistry Show and will once again be programming the Dental Business Theatre. This year’s theatre is themed ‘The BIG Questions’! Events and Marketing Coordinator Sophie…

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A beginner’s guide to radio advertising

Laura Manston from our Practice Marketing team looks at the key things to consider to create successful radio adverts…

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Keep it clean

Pat Langley, Chief Executive Officer of Apolline, shares some tips and advice on some small changes you can make to your daily processes that will make a big difference to your compliance. We know that…

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Creating a bigger better brand for your practice

Contrary to popular belief a rebrand is not simply a ‘new logo’. It’s a large-scale project to create the visual representation of who you are to your patients, which will be carried through everything from…

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‘It’s time for the profession to set their own destiny’

Almost 100 dental professionals gathered to hear a panel of experts discuss the potential impact of contract reform at the recent What Next for NHS Dentistry? event held in Durham. Such a gathering suggests a…

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Every second counts

Kevin Lewis shares the results of research into interactions between clinicians and patients, and discusses their relevance to dentistry when it comes to building rapport within the limited time of appointments…

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Why the numbers are adding up for private practice owners

The British Dental Industry Association’s (BDIA) recently published *Spotlight 2018 research has revealed an apparent sea change in attitudes towards NHS and private dentistry over the last decade. The BDIA’s survey, which examines the split…

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What, why, wear??? The facts on Acid Erosion you need to know

Summer is just around the corner and lots of us will be eating new healthy diets. We’re now far more educated and aware of the damage sugar can cause our teeth and we are much…

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A quick guide to responding to people via social media

The rise of social media has given dental practices and their employees the opportunity to reach patients and online communities with timely updates and information, at the click of a button. While this can be…

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I felt like I was on an NHS treadmill…now I am enjoying my work again

Eighty-six per cent of NHS dentists don’t see themselves operating within the NHS in five years’ time, according to the latest NHS Confidence Monitor survey. Almost 500 NHS and private dentists filled in the survey which…

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How can NHS dentists take more control over their practice’s future?

One of the recurring themes of the recent Confidence Monitor survey that Practice Plan carried out among dentists was that NHS dentists believe their future is in the hands of a government that they don’t…

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Putting your practice images in focus

Have you thought about the images you use on your various platforms such as your printed marketing communications, social media or website? Badly considered images could be costing your practice new patients by being a…

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Issues you’re overlooking in practice

Les Jones discusses the possibility that your patients see things differently to you when it comes to the ‘little things’ you’ve learned to live with in practice. He talks about the potential damage this could…

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Buying a practice in 2019? Five major trends you can’t afford to ignore

Things change fast in dentistry. Remaining ahead of the curve when buying a dental practice is a bit like trying to keep up with Usain Bolt in a 100 metre race. Without a considerable head…

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Keep your teeth healthy

Here are some simple and easy to implement ideas to help you achieve better dental health in 2019. Let us know which ones you have done!

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5 easy ways to tell if you need to consider rebranding

How you brand your practice (through your logo, marketing literature and décor) is essential in making the right connection and impression with your target audience. But is your branding truly reflecting the personality and positioning…

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Industry discussion – high anxiety among dentists

Suki Singh discusses dentists’ anxiety levels about complaints and litigation with Stephen Hudson and Tony Kilcoyne…

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Sugar-free for February

We’ve all heard of ‘Stoptober’, ‘Movember’ and ‘Veganuary’ but as far as I’m aware, February has never had its own catchy strapline….until now that is, but which one to choose? Cancer Research UK are calling…

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