Blog

A Wig, a Scooter and a Lap of the Office

The year was 2001 and I was working at one the most respected design agencies in the North West, if not the UK at the time, Tucker Clarke Williams (TCW), and I loved every minute of…

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All Change For Twitter!

You may remember a couple of weeks ago we posted a blog detailing the upcoming changes to the look and feel of Facebook. Well, Twitter have jumped on the bandwagon too! Here, Martin Mulrooney from…

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Low Cost Ideas For Attracting New Patients

Les Jones, Marketing Director at Practice Plan, shares some low-cost ideas on how to attract new patients to your dental practice. 1. Networking The first thing you need to do is ‘get out there!’ and…

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The Price Is Right!

The importance of positioning your prices correctly (as well as making sure you’re meeting GDC standards) – a handy tip from Regional Support Manager, Emma Sillars. Last year, a new series of GDC standards were…

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Full English Please!

Enjoying time together with breakfast or lunch and offering practice managers the opportunity to discuss an array of business issues, everyday challenges, marketing initiatives, plus lots more, Amy D’Arcy-Burt, Regional Support Manager at Practice Plan,…

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Have you heard about the new Facebook for businesses?

This week, social media gurus ApexHub fill us in on the recent changes to Facebook for business pages and how users of business pages can benefit from them! So, it may not be a brand-new…

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Some People Think About Design As Putting Lipstick On A Gorilla!

Here, Marketing Director Les Jones talks us through exactly what he means… What I mean is that design is sometimes used to put a bit of surface gloss onto something that is fundamentally not that…

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First Impressions – More Than Just Waiting

Here, we discuss why first impressions really do count and offer some ideas on how you can utilise your dental practice waiting room to help increase treatment uptake in your practice. Every day there’s an opportunity where…

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When 2 Become 1 – We’re Having a Spice Girls Moment!

It’s an exciting time in the Practice Plan Design and Marketing Team at the moment (isn’t it always?). Not only have we just launched our fantastic new website – the result of many months of…

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Curtain Call For Practice Plan Speakers At BDTA Dental Showcase 2013

Danielle Quigley, Events and Marketing Coordinator of Practice Plan, is our guest blogger today. Danielle, who is currently at the show, tells us how it’s going so far!

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It’s Marketing Time… And This Time It’s Personal!

Les Jones, Marketing Director at Practice Plan, takes a moment to explain why a personal touch can go a long way when it comes to marketing your practice. When a friend asks if you could…

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Connect With The Connected!

With social media taking the dental industry by storm, we speak to Brendon Macdonald, Chief Content Officer of ApexHub – a publishing and content creation agency that specialises in providing social media management & solutions,…

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How To Recruit More Patients Onto Plans – Part Two

In the second of two blog posts covering recruiting more patients onto your plan, Former Technical Director at Practice Plan, Graham Penfold, looks at using incentives, marketing and training. To incentivise your staff towards recruiting…

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Marketing – Don’t Lose The Plot!

Former Technical Director at Practice Plan, Graham Penfold explains why a firm hand is required when marketing your dental practice. As tough economic conditions persist, an increasing number of practices are expanding their marketing operation,…

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Communication – What’s Your Signal To NOISE Ratio?

Les Jones, Marketing Director at Practice Plan, shares the key to all communications – SIMPLICITY! Consider these two questions… Would you care to partake in a receptacle (made of china) of hot beverage made from…

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Recruitment and Retention – Short Notice Requires Swift Action!

Former Technical Director at Practice Plan, Graham Penfold shares some ideas on how dental practices can remain on their toes to ensure that appointment books remain full and revenue streams strong. There are many things…

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Marketing – New Patient Sale: Now On!

Les Jones, Editor of BoD Magazine and the Marketing Director at Practice Plan, talks about marketing your practice. For most dentists, it seems the ‘need to market my practice’ penny has finally dropped. Dentistry is…

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Practice What You Preach – Marketing: Are You Investing In The Right Solution?

Practice Plan‘s Sales Director, Nigel Jones, talks about marketing and the importance of understanding what you are trying to achieve to make sure your marketing efforts are channelled in the most appropriate way. A recurring…

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